Just hours past the 2019 Singapore Premier League (SPL) kicked off afterward the Community Shield last night, the country's solitary professional sports league expected a boost afterward the unveiling of a additional title sponsor.AIA Singapore inked a two-year pact and the insurance group's logo will be emblazoned upon the help of the jerseys of every nine clubs.AIA, who are as well as the shirt sponsors of English Premier League club Tottenham Hotspur and had appointed David Beckham as its ambassador, takes greater than from previous co-title sponsors great Eastern and Hyundai. Although details of the promotion were not disclosed at the signing ceremony at Jalan Besar Stadium yesterday, The Sunday time understands that not solitary will the company present insurance coverage for SPL players, the pact includes a cash component as well.Patrick Teow, chief management supervisor of AIA Singapore, said: "This promotion is not just roughly the money, we desire to put in time and effort to help the Singapore Premier League reach its objectives."The FAS' (Football link of Singapore) values are united afterward ours, consequently it was a natural unorthodox for us to ham it up afterward them." AIA, which is celebrating its centennial this year, will ham it up afterward FAS for opportunities to leverage upon the SPL clubs' ties afterward the communities and schools to help youth momentum and conduct additional outreach deeds to make known an supple and healthy lifestyle.FAS president Lim Kia Tong said: "With AIA Singapore's existing ties to football and notable presence in the Asia-Pacific region, we agree to that this partnership will help us to reach our wish of improving the moving picture of local football and raising the standards of football in Singapore."In parentage afterward the FAS' wish of increasing participation at the grassroots level, there are plans to ham it up together to reach out and wish the community, especially the youth."I am certain that, together afterward AIA Singapore, we will be competent to complete more and we look speak to to having a fruitful partnership."
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